A Day in the Life with Adam Williams

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12th October 2020

This month we’ve spoken to Adam Williams – Milk, Fats & Cream Buyer at Co-op and heard about a Day in his Life.

What is your typical morning routine?

Wake up around 6am, feed my little Chocolate Lab Puppy Macy and take her for a walk around 6:30am. Check work emails and yesterday’s commercial performance between 7am – 7:30am. Then it would be breakfast, shower and then begin to plan out my day. Making sure I know what my main priorities and tasks are for the day.

If you could describe yourself in three words, what would they be?

Understanding, Calm and Honest

What’s the first thing you look at in the morning on your phone?

The news – I always like to know what’s going on in the world

What do you do in your job at Co-op?

As a buyer my responsibility is for the health of the Milk, Fats and Cream business within the Coop. I have ownership of the P+L and the task of ensuring targets are hit. But I also have the added benefit of being able to listen and work with the farming industry, being producers and farmers. I’m responsible for ranging products by store, cluster and shopper demographics. I have to negotiate large long term contracts and also smaller activities such as promotions. The key role in my job however is relationship management.

What is your favourite part of your job?

Definitely working with farmers and helping to educate others of their importance.

What one key challenge have you had in your career, and how did you overcome it?

Taking the risk of a move from a comfortable finance role to a challenging trading role. I was shell shocked when I first became a buyer, the fast paced environment really took me by surprise. But I surrounded myself with good people, chose strong mentors, quickly learnt to prioritise, but most importantly learnt when it was right to say no.

Best piece of advice you would give to an aspiring youngster wanting to get into the food industry?

Don’t be afraid to work your way up and by doing this diversify in different departments and roles. A well rounded knowledge will get you far and a sideways step is a positive step.

Your favourite thing to do when not working?

Travelling, I’ve been to 32 different countries and would love to grow that even more.

Best piece of business advice?

Be open and transparent, listen to your counterparts and work together to achieve shared goals.

As always, we hope you’ve enjoyed this insight to another area of the agricultural industry. Get in touch if you’d like to get involved in our Day in the Life feature.

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